Responsible for the development, implementation and evaluation of marketing campaigns (including social media) with the objective of increasing sales turnover and profitability.
Develop marketing plans and manage A&P budget.
Monitor and analyse sales performance, as well as tracking of competitive environment.
Preparation of presentations and provide necessary reports to management.
Manage new product developments and conduct surveys.
Manage inventory to ensure no / minimum out of stocks or overstock situation.
Liaise and communicate effectively with inter-departments and external parties including creative agencies, suppliers etc.
Management of day-to-day operations and attending to consumer’s feedback.
E-Commerce and Digital Marketing
Responsible for the development of promotional campaigns for e-commerce including collaborating with respective brand team to develop online merchandising strategies.
Implement digital marketing activities such as SEO/SEM and social media marketing.
Monitor the P&L and e-commerce sales performance.
Analyse the performance of promotional activities and consumer’s purchase patterns through web analytics tools.
Manage e-commerce website content and ensure accuracy on content updates.
Formulate email marketing strategies to generate consumer engagement and sales.
Monitor day-to-day e-commerce order fulfilments, operations and consumer enquiries.
Keep abreast of competition, digital marketing trends, social media and web technologies.
Requirements
Degree in Marketing or equivalent.
At least 5 years of relevant experience in FMCG environment or related field with good knowledge of consumer marketing.
Experience in marketing budget planning, sales forecasting and indenting stocks.
Good knowledge of social media and digital marketing concepts and best practices.
Knowledge in e-commerce operations, marketing automation, SEO & SEM would be an advantage.
Strong analytical skills in data analysis.
Excellent interpersonal and communication skills.
Proficient in Microsoft Office.
If you have what it takes, come and grab this opportunity by sending your resume with a recent sized photograph to:
Human Resource Department Lam Soon Singapore Pte Ltd
3000 Marsiling Road Singapore 739108
Or submit your application online Only shortlisted candidates will be notified for selection process..
